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Assistant Brand Manager Marketing

POKKA PTE LTD · Singapore

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Job Description

Assistant Brand Manager (1 year contract) Job Role Summary The role supports in planning and executing the Marketing calendar of activities to ensure smooth and timely execution of all campaigns, product launches, and projects. Area of Responsibility Marketing Communications Plan, create, and implement marketing campaigns and promotions including both ATL and BTL for a diverse portfolio of categories.Manage the timeline for campaigns and new product launches and follow-through with high accuracy.Prepare, monitor, and present accurate and timely campaign progress and post-mortem report and analysis to measure campaign effectiveness, derive key learning for business growth and decision-making.Liaise, align, and coordinate with internal and external stakeholders to conceptualize and ensure smooth execution of campaigns.Prepare sales sell-in kit and product deck for new product launches.Manage A&P budget for the assigned portfolio, forecasting and optimizing spends.Upkeep marketing data, categories’ assets, and materials.Communicate and collaborate with internal and external stakeholders to ensure campaigns/project objectives are aligned and executed smoothly and timely.Perform any other ad-hoc duties as assigned.

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POKKA PTE LTD

Singapore

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