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Assistant Brand Manager

Suntory Oceania · Hong Kong

Job Description

We are looking for a dynamic, consumer-obsessed Brand Manager to lead the strategy, development, and execution of our retail FMCG brand. In this role, you will own the end‑to‑end brand journey—from insight-led innovation and positioning to in‑market activation and performance optimisation. If you are passionate about building brands that consumers love, thrive in a fast-paced retail environment, and enjoy working cross-functionally to deliver results, we’d love to meet you. Requirements • Bachelor’s degree in Marketing, Business, or a related field; MBA is an advantage. • 3-5 years of brand management or marketing experience in FMCG or retail. • Strong understanding of consumer behavior, retail dynamics, and marketing fundamentals. • Proven track record in campaign management, product launches, and cross-functional leadership. • Excellent communication, project management, and analytical skills. • Creative thinker with strong commercial acumen. Key Responsibilities

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Suntory Oceania

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Employees

1962

Founded

Suntory Oceania, formerly known as Frucor and Frucor Suntory, is a Japanese-owned beverage company operating in Australasia, and headquartered in Sydney, Australia and Auckland, New Zealand. The company is known for its V energy drink launched in 1997, which is sold across the world including Europe, South Africa and Argentina. Suntory Oceania partners with PepsiCo and Sanitarium in the region.

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