Senior Digital Marketing Strategist
Recruit Express Pte Ltd · Singapore
ApplyJob Description
• Design customer journey frameworks for flagship events across awareness, consideration, conversion and loyalty stages. • Develop personalised customer engagement strategies, including next-best-action and next-best-content recommendations. • Create customer-centric marketing strategies aligned with business objectives and customer needs at each stage of the marketing funnel. • Define journey performance metrics and success criteria with the CX Analytics team. • Develop scalable and reusable customer journey frameworks across marketing programmes.
Recruit Express Pte Ltd
Singapore
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