Regional Senior Manager - Customer Engagement & Growth (Insurance)
The Upside Group | Career Search Blueprint · Hong Kong
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Introducing Your New Company This is a leading financial protection and wealth group with a broad presence across Asia's main markets. The organisation puts people first, encourages a diverse and supportive workplace, and gives its teams the platform to build meaningful careers with regional reach. Your New Role In this regional leadership role, you will be the driving force behind efforts to deepen value from the organisation's in-force customers across multiple territories. Acting as a link between head office and country teams, you will turn data-driven understanding of customers into well-run programmes that encourage repeat business and lasting loyalty. • Own the regional plan for growing value from existing policyholders through additional product take-up, upgrades, loyalty and stronger long-term relationships. • Create structured, evidence-based models and real-world scenarios that combine customer behaviour, product holdings and needs to uncover the right moments to engage. • Work with country teams and specialists in product, sales channels, data, IT and operations to put growth ideas into practice across online and agent-led touchpoints. • Set up, roll out and keep fine-tuning tailored customer outreach programmes, making sure each one reaches customers through the best-suited channel. • Run chosen multi-country projects from early idea through trial and full rollout, keeping scope, timelines and stakeholders on track and raising issues early. • Grow local teams' expertise through training sessions, coaching and practical toolkits on customer value management, lifecycle engagement and turning insight into revenue. • Review repeat-sales and customer value results across countries, find what is driving under-performance, suggest corrective steps and share proven approaches regionally. • Prepare sharp, well-structured reports, performance stories and proposals for executive leadership and decision-making committees.
The Upside Group | Career Search Blueprint
Hong Kong
View other roles at The Upside Group | Career Search Blueprint1 role at The Upside Group | Career Search Blueprint on ExpatJobBoard
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